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Tools and Reporting

Discover essential tools and reporting solutions to enhance your online presence. Explore analytics, website optimization, and automation tools, as well as effective data reporting strategies to boost your business’s performance.

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GOOGLE ANALYTICS 4 Head
Analytics

Google Analytics 4 Custom Dimensions – What You Need to Know

How to set custom dimensions on Google Analytics 4 Introduction to Google Analytics 4: Google Analytics Defined Google Analytics is the best web data analytics service which provides data about all the activities done by users on websites, web apps and mobile applications. With Google Analytics, you can know your customer behavior and plan changes accordingly. Be it a business, service, software or an app, Google Analytics helps you analyze performance of your product or service. Google Analytics has released new version of Google Analytics called Google Analytics 4. Earlier UA analytics will be replaced by Google Analytics 4 by 2023. GA4 is advanced data tracker which comes with pre-loaded metrics and user’s behavioral data. Existing version of Universal Analytics needs many custom parameters and events to be passed for every piece of information needed. On the other hand, Google Analytics 4 Version has many default events and parameters which makes data measurement easy for layman indeed. Table of Contents Google Analytics 4 VS Firebase

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September 1, 2022
Website Performance

WHY GOOGLE SEARCH CONSOLE SHOWS 500 ERROR?

Since 17th September, parts of entire world have been coming to grips with the 500-error issue on google search console formerly google webmaster’s platform. Google Search Console formerly Google Webmasters is the tool which crawls and indexes all the pages of site after the submission of sitemap. GOOGLE SEARCH CONSOLE’S 500 ERROR FROM SEPTEMBER 17 on 18th September, the digital marketers logged on to google search console to check the performance and other data to their dismay, google search console returned 500 server error. At some parts of the world, digital marketers are able to see their data till September 17. ACTIONS TAKEN WORLDWIDE AFTER 500 ERROR ON GOOGLE WEBMASTERS Many digital marketers and their client companies had immediately sussed their website issues out after 18th September. They found no broken links, front and back-end issues of their sites. some more companies went a step further to check with their server-side issues. no such issues were discerned. IS 500 ERROR PREVALENTON GOOGLE SEARCH CONSOLE? To

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March 11, 2022
Website Performance

WHY WEBSITE PERFORMANCE MATTERS?

Website is the core of next gen Business marketing Strategy. Website will be the face of the company’s image, Branding and Sales. The emerging opportunities on internet today have given businesses and Service BASED Companies a tough challenge to change their mindset from traditional marketing in physical medium to Modern Marketing of Combining Physical and online medium. How do Website’s performance impact your business? A study by GTCSYS Research Team revealed some interesting facts: 9 out of 10 customers are likely to engage if the business of service has a website with good content Instead of connecting with your physical location in fixed timing, keep your business or service accessible online with a well optimized website 70% of people in 2021 opted that they feel more flexible to browse and check things on website which is available round the clock. Over 78% percent of people around the globe will have smartphones. So your business or service may miss a golden chance to promote yourselves with

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March 11, 2022