IT business alignment

IT-business alignment ensures that IT strategies and investments support and enhance business goals and objectives. It involves integrating technology planning with overall business strategy.

How does IT business alignment improve customer satisfaction and loyalty?

IT business alignment improves customer satisfaction and loyalty by ensuring that IT strategies and objectives are directly aligned with the overall business goals. This alignment leads to better service delivery, improved efficiency, and streamlined processes, which ultimately result in higher customer satisfaction and loyalty. By integrating IT with business operations, companies can better understand customer needs, anticipate market trends, and respond quickly to changing demands.

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