What are search engine penalties and how can I avoid them?
Search engine penalties are actions taken by search engines against websites that violate their guidelines, resulting in a decrease in organic search visibility and rankings. To avoid search engine penalties, you should focus on providing high-quality, relevant content, optimizing your website’s technical aspects, and avoiding any practices that may be considered deceptive or manipulative. This includes avoiding keyword stuffing, hidden text, low-quality backlinks, duplicate content, and cloaking. Additionally, monitoring your website’s performance, regularly checking for updates to search engine algorithms, and staying up to date with best practices in SEO can help you avoid penalties.
November 9, 2023