What are site audits, and how do they improve SEO?
Site audits are comprehensive evaluations of a website’s performance and adherence to SEO best practices. They involve analyzing various aspects such as site structure, content, metadata, user experience, and technical factors. By identifying issues and areas of improvement, site audits help optimize a website for search engines, resulting in improved SEO rankings. Conducting regular site audits is crucial to identify and fix technical issues, improve website navigation, enhance user experience, and identify content gaps. This, in turn, helps search engines better understand and index the website, leading to higher organic visibility and increased traffic.