Collecting customer feedback is a great way to reduce churn proactively.
By segmenting customers based on their individual needs and wants, you can tailor your outreach strategy in order to make sure that each customer’s experience is tailored specifically for them.
This proactive approach will ensure that customers are more likely to continue their subscription with your product as they feel that their voices have been heard and valued within the company.
Additionally, by leveraging customer feedback data, you can pinpoint areas of improvement or new features which could help keep customers engaged.